Famous for their New Year's Day football game, the Rose Bowl also hosts concerts, religious services. So far, five NFL Super Bowl Games, the 1994 Men's World Cup, and the 1999 Women's World Cup have been held here. The stadium is also the home of UCLA football. But that's not what pulls the crowd. The world's largest flea market atrracts visitors from all over the country. The fence around the Rose Bowl, which is a mile in circumference, boasts of over 100 different varieties of rose bushes.